Instagram Graph API alternative for public profile and post data
Meta's Instagram Graph API is built for managing accounts you own: publishing, insights, comments on your posts. Reading other accounts is a narrow side feature.
- Your app users need a professional (business or creator) account. Serving accounts you do not own needs Advanced Access, which means App Review and Business Verification. source
- Business Discovery reads only other professional accounts: followers, media count and per-post metrics. Personal accounts and age-gated accounts are out of reach. source
Side by side
| Instagram Graph API | ScrapeIO | |
|---|---|---|
| Accounts you can read | Your own, plus other professional accounts via Business Discovery | Any public account |
| Setup | Meta app, professional account, App Review and Business Verification for Advanced Access | None. Sign in, get a key |
| Reels play counts, comments, transcripts | For your own media | For any public post or reel |
| Search | Hashtag search, with limits | Accounts, posts, reels, hashtags and audio |
| Price | No fee listed | Packs: $47 for 25,000 credits ($1.88 per 1K) or $497 for 500,000 ($0.99 per 1K). Most calls cost 1 credit; list calls return a page of items |
| Other platforms | Instagram only | 33 platforms: TikTok, Instagram, YouTube, X, Facebook, Reddit, LinkedIn, Threads, Pinterest and more |
When the Graph API is the better choice
For accounts you manage, it is the authoritative source: private insights, reach, story metrics, and publishing. No public-data API can give you those. Use ScrapeIO for everyone else's public posts, and the Graph API for your own.
See every Instagram endpoint on the Instagram API page.
Sources
Prices and limits checked on 7 November 2026 from each vendor's own pages. They change; follow the source links before you decide.
- https://developers.facebook.com/docs/instagram-platform/overview
- https://developers.facebook.com/docs/instagram-platform/instagram-api-with-facebook-login/business-discovery
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